Holy freakin’ crap. In what looks to be a first for the nascent field of guerilla marketing, the man hired to execute a buzz campaign has been arrested as a terror suspect. The Boston Globe (registration required) has the story: The man who sent city and State Police rushing to defuse what they believed were explosive devices […]

Holy freakin’ crap. 9:15 PM EST — From The Boston Globe (registration required) The man who sent city and State Police rushing to defuse what they believed were explosive devices around the Boston region was arrested tonight. Attorney General Martha Coakley scheduled a 9 p.m. press conference to announce the arrrest of Peter Berdovsky, an Arlington artist. On his […]

Holy Schnikeys! From The Boston Globe(registration required) The man who sent city and State Police rushing to defuse what they believed were explosive devices around the Boston region was arrested tonight. Attorney General Martha Coakley scheduled a 9 p.m. press conference to announce the arrrest of Peter Berdvosky, an Arlington artist. On his personal website, he posted pictures of […]

Here at the ThirdWay Advertising Blog we are not shy about our opinions. We often tell our readers that companies are wasting money with ad campaigns. However, we have always stopped short of actually throwing down the gauntlet and challenging a company to stop doing something we think is foolish. That ends today. There were two […]

People in Boston freaked out today because of a guerrilla marketing campaign on behalf of Cartoon Network’s Adult Swim. Reuters has more details, too. What’s really interesting is that right now, as of 7:00 PM EST, the agency responsible for this, Interference, Inc. has yanked their website down. A Google search identifies the shop as “A nationwide […]

Easily the best iTunes plugin to come out of the developer wood work since Coverflow (which Apple quickly acquired) is iConcertCal– It’s a completely free plugin that monitors your music library and generates personalized calendars of upcoming concerts in your city. It’s available for both Windows and Mac, and is completely genius. You […]

Jason Thielke just dropped me a line about an interesting show coming up at Limited Addiction, a new gallery on Santa Fe Drive in Denver, CO. The Grand Opening Reception: is Feb 17th, 7-10pm. Limited Addiction has a very disappointing website, but they’re located at 825 Santa Fe Drive, Denver, CO. Full list […]

I know Valentines Day isn’t for 2 more weeks, but I had to give you a timely heads-up on the new LELO NEA Black Pearl Valentine Edition ($129). LELO is a Swedish company that specializes in luxury, design-forward pleasure objects. These aren’t your everyday vibrators — no sir — they are thoughtfully […]

Slated for a March 6th release date, the newest and brightest from Arcade Fire is facilitating a religious experience for me this morning. From what my ears are communicating to my brain, Neon Bible is every bit as prolific as Funeral, which, as you all know, was a huge hit for the Montreal-based band […]

A new blog called The Toad Stool offers the unique insights of Tangerine Toad, a NYC-based copywriter and self-described “Student of the Absurd.” In this post, Toad talks about Gino Bona, the dude who’s written the Joe Pytka-directed NFL spot, and why some creatives get stuck at the Big Dumb Agencies: At the ToadStool, we’ve long believed […]

What happens when an industries consumer behavior paradigm radically shifts: Some of the video game industry’s smartest minds thought that couch potatoes wanted richer graphics and more challenging virtual worlds. It turns out that a lot of potatoes simply wanted to get off the couch. (via The New York Times) Do you know your customer’s well enough to […]

Chuck Anderson sure does redesign his site often (I think he nailed it with a nice design this time)– luckily for his fans it seems like every time he launches a new iteration of his site, he introduces a new print for sale. This one, playfully titled “Places You Can’t Imagine I” is extra […]

Issue: Windows Vista Ships - Microsoft Announces $500mm Ad Spend Commentary by: David Vinjamuri After over five years, Microsoft is shipping a new operating system, Windows Vista. Just like the Windows launches of yore, Microsoft is trying to make this a big event (remember the Rolling Stones licensing “Start Me Up” for a Windows launch as their […]

Many of you know Upper Playground as the ‘more than a clothing store’ that originated in San Francisco and found a second home in Portland a few months ago. My insiders in both S.F. and Portland have only the best things to say about the UP experience. Lucky for me, I can view […]

What effect does offering a prize for innovative ideas? It turns out, a lot. For a wonderful account that offering the prize of $1million is having on Netflix’s goal of innovating their Cinematch database check out David Leonhardt’s Economix column in inthe New York Times. Published by John WinsorContinue reading: Prize Fighters

Brand: Chase Freedom (JPMorgan Chase) Execution: TV Target: Reward card holders (both points and cash back) Rating: *** Reviewer: Bob Bader Description:  The McGarry Bowen spot announces a new credit card, Chase Freedom, that provides the option of choosing reward points or cash back.    The execution opens with a reveal of the new Chase Freedom credit card.  The card rotates […]

There’s a reason jewelry is often passed down through generations, and it’s not merely because the price tag justifies millennia of use. Whether it’s because some jewelry hangs daringly close to our main means of expression (our faces), or just because so much time and energy can go into the purchase of a beautiful piece, […]

There Are Few 'Gold-Watch' Employees These Days Published by ScampContinue reading: Retaining Talent: What Works?

The New York Times explores Microsoft’s attempt to “go viral” with its new operating system, Vista. Marketers are turning to unusual, often little-known personalities who offer the kind of novelty and freshness that young people might blog about, link to and comment on in chats: in other words, make viral on the Internet. Demetri Martin is not […]

The New York Times points out another case of ad creep. At more than 40 colleges around the country, basket stanchion support arms are being used as messaging platforms. The signs, one at each end of the court, are perpendicular to the backboards; they bear the words “State Farm” and the familiar red-and-white logo of State […]

I love a good analogy. And in describing the current desire of marketers to precisely target messages at specific consumers, Teressa Iezzi, writing in Ad Age, comes up with a good one: I heard a media expert say this on a panel a while back: “If I’m a dog-food maker I am now able to send […]

From Scott Bowers at Oakley: As human beings we have an innate need to bond with others.    May it be for love, protection, self expression, a reason for being, or cause we need to bond. In bonding commonality is the first step.  Bonding can be achieved individually, or within the safety of a larger group.  […]

I’m a big fan of these City Map Plates created for the American Institute of Architects Convention in June of last year by Rios Clementi Hale Studios. From left to right, Cairo, two versions of Los Angeles, and Berlin. Each porcelain plate is a snapshot of the downtown area in each city– key buildings […]

Our friend OGI just dropped us a note about a group show he’s in from Feb 1st through Feb 25th at the Compound Gallery in Portland, OR. The group show has Deth P. Sun, Jack Long, Manny Silva, Monica Canilao, Rizen and of course, the one and only OGI. The opening is February 1st […]

As I write this, I am wondering to myself how the hell I’m going to get one of these jackets. The vaunted Moncler outerwear lines are sold mainly in Italy and Japan, and although Moncler is sold in 1500 stores world-wide, it’s not the easiest to come by. It’s a brand with tradition […]

David Armano, Creative VP at Digitas/Chicago is looking for help. If you have the goods (plus a warm coat, hat, mittens and scarf) you could be on your way. © 2007 AdPulp.com. This RSS Feed is for personal non-commercial use only. If you are not reading this material in your news aggregator, the site you are […]

Ever wanted to design a UniPo? One of those cute little toys the guys over at UNKL have basically become world famous from? Now is your chance– use there product template (download here), submit it via email or snail mail and cross your fingers. They’ll be picking their favorite submissions for a full […]

Years ago, McDonald’s relied on creative franchisees to concoct new items in the back of their kitchens. Restaurant owners invented the Big Mac, the Egg McMuffin and other favorites. Those days are long gone. Today a chef trained at Culinary Institute of America devises new menu items for the quick serve giant. The Wall Street Journal […]

If you have a Bluetooth enabled phone and an iPod, and you’re tired of toggling back and forth between your devices, you need the Lenntek Hookup ($130). The Hookup works through a wireless receiver with a built-in microphone that connects iPod to mobile phone, and provides a toggling function so you can use […]

We have a thing for top-notch time pieces– whether they’re unconventional and quirky, exceptionally functional, or just plain gorgeous, we view watches as a great way to make a personal statement– whatever that statement may be. The Bell & Ross Steel Case watches fit into that ‘just plain gorgeous’ catagory. With a big […]