Nike Freestyle

Freestyle Forever!

Oh, the Reebok Freestyle– one of the only shoes to be worn by teenagers and their grandmothers during the same year. At the beginning of this month, Reebok released the first of a series of special edition Freestyles to celebrate this retro hightop’s 25th birthday, and I’ve been high off[...]

Nike

Here’s another graphic approach for Nike from DDB Paris. Made by Alexandre Hervé, Sylvain Thirache (creative directors), Laurent Toth (art director/illustrator) and Olivier Lefebvre (copywriter). Published by TomContinue reading: Nike[...]

Nike+

Jackass pal Whitey McConnaughy brings the same stuntmaking vibe to Nike+. From Wieden + Kennedy Portland. Published by TomContinue reading: Nike+[...]

Nike Revives Rakim with Force Montage

Nike is less shoe purveyor than societal tastemaker. With symphonic float like a butterfly, sting like a bee undercurrents, their marketing work consistently defines our image of victory and strength-oriented aesthetics. They even turn breathing into athletic art. Nike’s… Published by ScampContinue reading: Nike Revives Rakim with Force Montage[...]

Nike puts force behind the second coming

Nike is making a big deal out of the 25th anniversary of the Air Force One, launching the Air Force 25 with this 60-second spot, “The Second Coming,” which features such NBA (and Nike) stars as Kobe Bryant, LeBron James… Published by Catharine P. TaylorContinue reading: Nike puts[...]