Study: Kids get steady diet of junk food ads

Diet Coke

Credits: Director: Dougal Wilson Production Company: Blink DOP: Tim Maurice-Jones Editor: Suzy @ Final Cut Advertising Agency: Weiden + Kennedy… Published by Dapp RSS: AdsContinue reading: Diet Coke[...]

McDonald’s Needs Kids With Imagination

In this commercial, we’re not sure whether McDonald’s is telling us all kids have an active imagination or whether their food is an addictive hallucinogenic. Or maybe, they have to make us hallucinate in order to make us believe… Published by dzanger@mac.comContinue reading: McDonald's Needs Kids With[...]

Coke Celebrates Diet Coke/Mentos Geyser Eight Months late

While Joe Jaffe is all excited about having been present yesterday during Coke’s Experiment #214 at which the famed EepyBird did their Diet Coke/Mentos thing, we’re gleefully snickering at the mammoth company’s 180 on the whole thing from its… Published by dzanger@mac.comContinue reading: Coke Celebrates Diet Coke/Mentos[...]

The Michelin Man goes on a diet

Sadly, it looks like the Michelin Man has fallen prey to body image issues, and will soon reveal his slimmed-down body to audiences throughout the world. This story, in Scotland’s Daily Record newspaper quotes Michelin’s U.K. marketing director on the… Published by Catharine P. TaylorContinue reading: The Michelin[...]

Study Predicts Brands’ Benefit From Super Bowl Ads

A survey of 2,500 men and women ages 18 to 59 was conducted by New York-based Brand Keys and found - through some sort of proprietary prediction model - Budweiser, Footlocker, Frito-Lay, Pepsi and Coke will benefit most from… Published by dzanger@mac.comContinue reading: Study Predicts Brands' Benefit[...]