Why You Should Hire the Unqualified

Hire Artists. Elevate The Work.

Gwen Yip is an art director from Hong Kong currently working on Yakult at Wieden + Kennedy in London. She has a blog about looking for (and finding) work in the London ad scene. It’s adorable and I’m fascinated by it. In the frame above Yip shows us Michael Russoff,[...]

Sweetness

If all CGC was like this, I’d shut the hell up, send Jaffe a hundred bucks and quit my job. Presenting “Tony vs. Paul.” (Someone hire these guys.) Enjoy. Tags: CGC, CGM, Tony vs Paul Published by Mack SimpsonContinue reading: Sweetness[...]

Proof

I thought Nike taking business out of W&K was inexplicable. But maybe this article explains it (apparently Nike feel Wieden’s lacks digital expertise). I suppose this confirms my advice of yesterday to young creatives (in fact it probably means the advice applies to ALL creatives) - You’ve got to be able to[...]

Job Posting Seeks Blog And Message Board Seeder

According to this Craig’s List job posting, a New York agency wants to hire a writer to post comments on blogs and message board as part of a “viral marketing campaign.” If we are understanding the ad correctly, it… Published by dzanger@mac.comContinue reading: Job Posting Seeks Blog[...]

Death Of The Spec Book

Mike Byrne, chief creative officer at Anomaly on how to find fresh talent today: “I met with a guy last week who, when he was 18, got a DUI, drove into a ditch, ended up going to the Army instead of jail. Then he decided to design tattoos and did this[...]